The Bachelor of Media Arts requires three years of full-time study (or the equivalent part-time). The course is offered by the College of Humanities, Arts and Social Sciences.

Admission requirements

The minimum requirements for consideration for entry to all undergraduate courses are specified in detail in the University Entry Requirements.

Course aims

This course aims to:

  • provide students with a broad knowledge and appreciation of the development and current role of media – especially digital media – nationally and internationally;
  • allow students to develop and use transferable skills in media production;
  • provide students with an appropriate theoretical underpinning for their knowledge and skills;
  • equip students with a wider knowledge base by combining the study of media with study of a complementary discipline, thereby enabling them to apply their skills to a wider area of human activity;
  • provide students with the ability to work productively in a team in a media environment.

Learning outcomes

At the completion of this course students are expected to:

  • have developed skills in the production of media (especially digital media);
  • be able to apply a range of technical and design options contributing to high quality media presentation;
  • be able to discuss media theory and its practical application with a high level of competency;
  • demonstrate fluency in the vocabulary of media, which is necessary to gain and maintain employment in media-related industries;
  • have developed the ability to work productively as a team member in the production of media;
  • demonstrate a high level of knowledge and understanding of a complementary discipline of study;
  • be capable of producing media utilising their knowledge of the complementary discipline.

Program of study

To qualify for the Bachelor of Media Arts, a student must complete 108 units with a grade of P or NGP or better in each topic, according to the program of study below.

Core - Year 1 topics

27 units comprising:

COMS1001 Academic and Professional Communication (4.5 units)
SCME1000 Film Form & Analysis (4.5 units)
SCME1001 Media and Society (4.5 units)
SCME1002 Convergence Cultures (4.5 units)
SCME1003 Essential Multimedia (4.5 units)
SCME1060 Screen Production Techniques A (4.5 units)

Option – Year 1 topics

Complete 9 units of Option Topics from one of the listed option topics

Core - Year 2 topics

22.5 units comprising:

SCME2060 Screen Production Techniques B (4.5 units)
SCME2061 Screen and Media Production - Research and Writing (4.5 units)
SCME2004 Introduction to Digital Graphic Design (4.5 units)

Plus 9 units from:

SCME2003 Non-fiction Form and Ethics (4.5 units)
SCME2100 Media Policy (4.5 units)
SCME2001 Television Studies (4.5 units)
SCME2201 Interaction Design (4.5 units)

Option – Year 2 topics

Complete a further 9 units of Option Topics from your option topics chosen in Year 1

Electives – Year 2 topics

Choose 4.5 units of elective topics. Elective topics may be selected from any offered by the University, provided topic prerequisites are met. Students who want to continue on to Honours must contact the Course Coordinator for program advice on appropriate topic choices.

Core - Year 3 topics

22.5 units comprising:

SCME3060 Screen Production Techniques C (4.5 units)

Plus 9 units, not previously undertaken, from:

SCME2003 Non-fiction Form and Ethics (4.5 units)
SCME2100 Media Policy (4.5 units)
SCME2001 Television Studies (4.5 units)
SCME2201 Interaction Design (4.5 units)

And 9 units chosen from:

CREA3456 Cultural Policy and the Arts (4.5 units)
SCME2005 Media Audiences (4.5 units)
SCME2072 Screen Production Techniques 5 (4.5 units)
SCME2102 Gender, Media, and Technology (4.5 units)
SCME2108 Multimedia Production Part 1 (4.5 units)
SCME3100 Screen and Media Practicum (4.5 units)
SCME3072 Screen Production Techniques (4.5 units)
SCME2202 3D Media Studio B (4.5 units)
SCME2203 3D Media Studio C (4.5 units)

Option – Year 3 topics

Complete a further 4.5 units of Option Topics from your option topics

Electives – Year 3 topics

Choose 9 units of elective topics. Elective topics may be selected from any offered by the University, provided topic prerequisites are met. Students who want to continue on to Honours must contact the Course Coordinator for program advice on appropriate topic choices.

OPTION TOPICS

Students must choose at least 22.5 units from one of the following options. Students may choose up to 36 units from one of these options by substituting option topics in place of elective topics.

3D Media

SCME1004 3D Media Studio A (4.5 units)
SCME2202 3D Media Studio B (4.5 units)
SCME2203 3D Media Studio C (4.5 units)
SCME3014 VFX Histories and Theories (4.5 units)

Plus one of

SCME2104 Popular Genres (4.5 units)
SCME2106 Narrative and Storytelling (4.5 units)
SCME2107 Asian Cinema (4.5 units)
SCME3004 History of Film Style (4.5 units)
SCME3005 Digital Games (4.5 units)

Creative Writing

ENGL1101 Approaches to Literature (4.5 units)
ENGL1102 Literary Interpretations (4.5 units)
ENGL2143 Approaches to Creative Writing (4.5 units)
ENGL2145 Creative Writing Workshop (4.5 units)
ENGL3210 Prose Fiction Writing (4.5 units)
ENGL3211 Exploring Genres in Creative Writing (4.5 units)

Additional 9 units can be selected from the following topics:

ENGL3110 The Big Books 1 (4.5 units)
ENGL3111 The Big Books 2 (4.5 units)
ENGL3311 English and Creative Writing Research* (4.5 units)

* ENGL3311 is recommended for students who intend to apply for Honours in English.

Drama

DRAM1001 Drama 1A: First Stages (4.5 units)
DRAM1002 Drama 1B: Bodies of Work (4.5 units)
DRAM2100 Modern Theatre: The Rise of the Director (4.5 units)
DRAM2101 Modern Theatre: Companies and Directors (4.5 units)
DRAM2102 Reading Theatre: Theories and Performance (4.5 units)
DRAM3102 Live Arts and Performance (4.5 units)

Additional 9 units can be selected from the following topics:

DRAM3100 Performance Theories: Time, Space and the Body (4.5 units)
DRAM3101 Postmodern Directions (4.5 units)
DRAM3102 Live Arts and Performance (4.5 units)
DRAM3103 Song and Dance (4.5 units)
DRAM3105 Performing Asia (4.5 units)

Students may seek permission from the Director of Studies for Drama to substitute Drama Workshop topics in place of some of the above listed topics. The Workshop topics are only available via audition.

Business

BUSN1011 Accounting For Managers (4.5 units)
BUSN1022 Marketing Principles (4.5 units)
BUSN2020 Consumer Behaviour (4.5 units)
BUSN2026 Entrepreneurship and Small Business (4.5 units)
BUSN2033 Marketing Communications (4.5 units)
BUSN2048 Social Media Marketing (4.5 units)
BUSN3030 Marketing Applications (4.5 units)
BUSN3052 Leadership in Business and Society (4.5 units)

International Relations

9 units chosen from:

AMST1002 America and the World: The United States in a Global Context (4.5 units)
INTR1006 International Relations: An Introduction (4.5 units)
INTR1101 Discovering Asia (4.5 units)
INTR1102 Modern Asia since 1945 (4.5 units)

Additional 13.5 units can be selected from the following topics:

AMST2001 Twentieth Century America (4.5 units)
AMST2002 American Politics (4.5 units)
AMST3013 The Alliance and the Rise of China (4.5 units)
INTR2003 The Asia-Pacific in the 20th Century (4.5 units)
INTR2005 The Next Superpower? The Rise of China in the 21st Century (4.5 units)
INTR2006 Debating Human Rights (4.5 units)
INTR2012 Food Security (4.5 units)
INTR2015 New Security Agenda (4.5 units)
INTR3001 Australian Foreign Policy (4.5 units)
INTR3100 Environment and Development in Asia (4.5 units

Information Technology

COMP1001 Fundamentals of Computing (4.5 units)
COMP1102 Computer Programming 1 (4.5 units)
COMP1701 Simulation and Serious Game Design  (4.5 units)
COMP1711  Database Modelling and Knowledge Engineering  (4.5 units)
COMP1712  Software Engineering Principles and Practice  (4.5 units)
COMP2711 Computer Programming 2 (4.5 units)
COMP2741 Application Development (4.5 units)
COMP2772 Web-Based Systems Development (4.5 units)
ENGR1762  Networks and Cybersecurity  (4.5 units)

Additional 4.5 units can be selected from the following topics #:

COMP3712 Computer Programming 3 (4.5 units)
COMP3751 Interactive Computer Systems (4.5 units)
COMP3752 Computer Game Development (4.5 units)

# Students may replace this component with one core topic, subject to prerequisites, appearing in any of the following courses: Bachelor of Information Technology; Bachelor of Computer Science; or Bachelor of Information Technology (Network Systems)

Public Policy

POLI1003 An Introduction to Democracy and Government (4.5 units)
POLI1012 Introduction to Political Ideas and Public Policy (4.5 units)
POLI2002 Government, Business and Society (4.5 units)
POLI2010 Basic Issues in Contemporary Political Theory (4.5 units)
POLI2011 Australian Public Policy: Applications, Issues and Dilemmas (4.5 units)
POLI2012 Environmental Politics (4.5 units)
POLI3010 Advanced Perspectives on Public Policy (4.5 units)
POLI3103 Politics and the Internet (4.5 units)

Tourism

TOUR1101 Introduction to International Tourism Management (4.5 units)
TOUR1102 Interpretive Tour Guiding (4.5 units)
TOUR1103 Event Design and Practice A (4.5 units)
TOUR2101 Place, Culture and Tourism (4.5 units)
TOUR2102 Introduction to Tourism Research (4.5 units)
TOUR2103 Event Design and Practice B (4.5 units)
TOUR3101 Contemporary Issues in Tourism (4.5 units)

Visual Arts

(note some topics held at Adelaide Colege of the Arts)
AUST2610 Australian Studies: Australian Indigenous Art (4.5 units)
VISA1001 Visual Arts: Theories and Traditions (4.5 units)
VISA1003 Studio Fundamentals (4.5 units)
VISA1401 Drawing and Design Fundamentals (4.5 units)
VISA2000 Studio Specialisation A (4.5 units)
VISA2001 Studio Specialisation B (4.5 units)
VISA3404 Visual Thinking and Creativity (4.5 units)