TOUR8116 Essentials of Tourism

2017

4.5

1 x 2-hour lecture weekly
1 x 1-hour seminar weekly

1 Admission into GCSM-Graduate Certificate in Screen and Media Production
1a Admission into GDPSM-Graduate Diploma in Screen and Media Production
1b Admission into MSM-Master of Screen and Media Production
1c Admission into GDPTRTR-Graduate Diploma in Tourism
1d Admission into GDPAHM-Graduate Diploma in Archaeology and Heritage Management
1e Admission into MAHM-Master of Archaeology and Heritage Management
1f Admission into MAHMA-Master of Archaeology and Heritage Management [1.5 years]
1g Admission into MSMA-Master of Screen and Media Production [1 year]
1h Admission into MSMI-Master of Screen and Media Production [1.5 years]
1i Admission into MTR-Master of Tourism
Must Satisfy: ((1 or 1a or 1b or 1c or 1d or 1e or 1f or 1g or 1h or 1i))

1 of CUTU1005, TOUR1101, TOUR8701 has been successfully completed

This topic introduces and develops the framework of international tourism. It discusses the concepts of tourism best practice, the tourism system, sustainability, integrity and authenticity. It investigates the importance and the impact of tourism socially, environmentally and economically. This topic outlines industry sectors and key organisations and investigates the concepts of different types of tourism destinations and attractions.

The topic covers a range of areas including: regional and rural tourism; special interest and niche tourism. This topic analyses the need for cultural awareness in the context of both delivery and use for both Indigenous and international cultures from a tourism perspective. It also covers the role of governments and media in tourism.

This topic aims to:

• introduce the tourism industry and examines how tourism product is developed for both the domestic and international market

• provide an understanding of how destinations promote themselves internationally

• provide an understanding of the impact of tourism from a social, environmental and economic perspective

• raise awareness of the need for cross-cultural understanding for both indigenous and international cultures from a tourism perspective

• introduce the concepts of site integrity and sustainable tourism management

On completion of this topic students will be able to:

• define tourism and basic tourism concepts from both an Australian and global perspective

• describe the main elements of sustainable tourism management

• describe the basic concepts of best practice, sustainability and authenticity

• differentiate between social, physical and environmental impacts at tourism sites and attractions

• differentiate between tourism product, packaging, tourism promotion and tourism marketing

• understand how governments at all levels plan for and implement tourism strategies