Dr Lucy Simmonds


College of Business, Government and Law

place Bedford Park
GPO Box 2100, Adelaide 5001, South Australia

Dr Lucy Simmonds is a Lecturer in Health Care Management and Marketing and the Course Program Coordinator, Bachelor of Business (Marketing)(International Business)(Sports Management). She holds a PhD in marketing, a Bachelor of Health Sciences (Honours) and postgraduate qualifications in science communication. Lucy's research uses consumer behaviour techniques to develop evidence and translate evidence into practice. Her interests include social marketing, health communications, consumer behaviour, research translation and implementation science, particularly to improve outcomes in childhood.

Lucy's industry background is as a marketing communciations practitioner with experience in health and science organisations. She is a former Research Fellow in Behaviour and Practice Change at the South Australian Health and Medical Research Institute (SAHMRI) and an Endeavour Research Fellow (Australian government award) at the University of Texas at Austin, USA.



Graduate Diploma in Science Communication

Graduate Certificate in Marketing

Bachelor of Health Sciences (Honours) (First Class)

Bachelor of Science in Genetics (Major)

Diploma in Languages (Japanese)


Research Excellence for an Early Career Researcher, College of Business Government and Law

Psychology & Marketing Top Citations Award

Health Translation SA Research Translation Award

SAHMRI High Impact Publication Award

Endeavour Research Fellowship

Vice Chancellor and President’s Scholarship

Australian Postgraduate Award

The Australian National University Questacon Scholarship

Most Outstanding Honours Student in the Discipline of Paediatrics, University of Adelaide

Children’s Health Research Institute Honours Scholarship

Teaching interests

Lucy is particularly interested in teaching marketing, communications and research methods.

Topic coordinator
BUSN2020 Consumer Behaviour
HACM9301A Management Project A
HACM9301B Management Project B
HSMT9011 Managing Corporate Communications
Topic lecturer
BUSN2020 Consumer Behaviour
HAMC9301B Management Project B
HACM9301A Management Project A
HSMT9011 Managing Corporate Communications
Higher degree by research supervision
Associate supervisor: Health marketing communications (1), Marketing (2), Retail promotion (1)
Higher degree by research student achievements
PJ Tan

Flinders Best Higher Degree by Research Student Publication Prize 2022 -

The Conversation