Zamzami Zainuddin

Dr Zamzami Zainuddin is a Senior Lecturer in the College of Human Sciences and Culture at Flinders University, Australia. He is an established educational researcher with extensive international academic experience, having previously served as a Senior Lecturer in the Faculty of Education at the University of Malaya (UM), Malaysia. He earned his PhD in Information and Technology Studies in Education from the University of Hong Kong (HKU), where he developed an expertise in technology-driven educational innovation. His doctoral research focused on games for disaster preparedness and mitigation in the school. He also serves as an Adjunct Professor in the Faculty of Economics and Business at Universitas Negeri Malang, Indonesia.

His research spans educational technology, information sciences, and the learning sciences. His work includes the study of social media, games and gaming practices among children and young people across everyday life and educational contexts, as well as emerging areas such as human–AI interaction, online safety, and digital policy. He also examines key aspects of educational psychology, including cognitive load theory, learner motivation and engagement, and the psychological and behavioural dimensions of how children, parents, and teachers engage with digital systems.

His significant contributions to these fields have been published in several top-tier EdTech journals (Q1/Top 1-3%), including Computers & Education, Educational Research Review, BJET, AJET, Education and Information Technologies, and Interactive Learning Environments. 

Methodologically, his work adopts a mixed-methods approach, integrating quantitative and qualitative methods, including bibliometric analyses, meta-analyses, and systematic literature reviews. His systematic review on gamified learning, published in Educational Research Review, is the journal’s top-cited article, highlighting its impact on games in EdTech research. His current book, Gamification in a Flipped Classroom: Pedagogical Methods and Best Practices, published by Springer in 2024, further establishes his thought leadership in the field. Additionally, he serves as the first editor for the Springer SDG book series Resilient and Sustainable Education Futures, published in 2025.

He is an active contributor to the international academic community, with presentations at leading conferences such as ASIS&T, IEEE, and AERA. Beyond scholarly research, he has contributed to numerous international projects across Australia, Europe, Asia, the United States, and Sub-Saharan Africa, including initiatives such as Gamifying Sexual Education, Reading Battle, Low-Tech Effective Learning, and Multimodal GenAI and Cognitive Load. This work reflects his commitment to applying research across diverse cultural and educational contexts.

See here for a full list of publications.