Graduate Certificate in
Marketing

Entry requirements

Key information

VIEWING DOMESTICINTERNATIONAL

This course is not available to international students.

Bachelor degree or eqivalent qualification, or 1+ year relevant work experience, or 2+ years of non-related work experience

See entry requirements

SATAC

2GC208 City (CSP)2GC708 City (FFP)

CRICOS

N/A

Duration

0.5 years full-time (or part-time equivalent)

Start Dates

N/A

Start Dates

February

October

Annual Indicative Fees

2026 : $8,699 (CSP)

2026 : $18,700 (FFP)

2026 : (FFP)

Delivery mode

In-person
Online

In-person

Practical experience

Available

Study abroad

Not available

English language requirements

* 6 month accelerated option available. Subject to topic availability.

Overview

Overview Pathways Program of study Careers Scholarships FAQs How to apply

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Why study the Graduate Certificate in Marketing?

Designed for professionals seeking to enhance their expertise or pivot into the marketing field. With direct pathways to the MBA (Marketing), you can build towards a master's degree while gaining immediate, career-ready skills. This couse will give you practical foundation in marketing strategy, digital marketing, analytics and consumer behaviour.

Industry-relevant curriculum

Gain essential knowledge, skills and attitudes for effective and ethical marketing practice across a range of contexts, including private sector businesses and not-for-profit organisations.

Gain practical experience

Build expertise in conducting independent marketing research, complete industry‑specific projects, and apply your learning to real‑world business challenges.

Accelerated pathway to an MBA

The graduate certificate articulates into multiple Flinders MBA programs, helping you fast‑track your qualification with advanced standing.

Customise your study plan

Enjoy flexible study options that let you shape your own learning pathway. Select topics that match your interests from marketing strategy and export to consumer behaviour and marketing in the digital age.

Build your career step by step.

We recognise committing to a year of full time study can feel overwhelming. Flinders University offers staggered qualifications as you complete certain milestones. Complete 4 topics for a Graduate Certificate, 8 topics for a Graduate Diploma, and 12 topics for a Master’s degree with each stage recognised as a standalone qualification. You’ll simply need to apply and be admitted at each level, with credit available for topics already completed.

6-month

Complete 4 topics to earn
Graduate Certificate in Marketing

6-month

Complete 8 topics to earn
Graduate Diploma Business Administration

12-month

Complete 12 topics to earn
Master of Business Administration

What will you study?

You’ll study core marketing principles and digital tools, while exploring global marketing dynamics. You’ll apply your learning through practical projects, with the flexibility to specialise in key areas such as consumer behaviour or strategic marketing.

Course handbook

Core Topics

Digital Marketing and Analysis
International Marketing and Export Management
Two option topics from the following:
- Marketing Strategy and Decision Making
- Marketing in a Digital Age
- Consumer Behaviour

On completion of this course, you will be able to:

Apply core marketing principles to develop effective campaigns across digital and traditional channels
Analyse customer behaviour and market trends to inform targeted marketing strategies
Create and manage content that engages audiences and supports brand objectives
Use marketing data and analytics to measure performance and optimise campaign outcomes
Communicate marketing strategies and insights clearly to stakeholders and teams

Your career and future pathways.

Marketing professionals are in high demand across Australia, projected to grow by 206,600 jobs over the five years.* This course prepares you for diverse marketing roles in corporate, government, and not-for-profit sectors. You’ll gain the skills to develop campaigns, analyse data, and contribute to strategic decisions.

Potential occupations

You could be a

Expected salary
$120,000^*

Expected salary
$110,000^*

Expected salary
$100,000^*

Expected salary
$110,000^*

Expected salary
$100,000^*

Potential occupations

You could be a

Expected salary
$120,000^*

Expected salary
$110,000^*

Expected salary
$100,000^*

Expected salary
$110,000^*

Expected salary
$100,000^*

Connect with industry.

Through partnerships with organisations such as Google and NAB, your studies are informed by real industry insight. Practical case studies and applied learning help you develop skills you can use immediately in the workplace.

Discover South Australia.

Where world-class education meets laid-back coastal living. With pristine beaches, acclaimed wineries, and vibrant festivals at your doorstep, South Australia offers an unmatched student experience.

Discover South Australia

_{Photo credit: SATC}

Learn from the experts.

Our incredible teaching and professional staff are experts in their fields and well-connected to the industry.

Professor Angie Shafei

Dean of Business

See full profile

Angie is an interdisciplinary Clinical Pathologist, Health Management Consultant, and Researcher with 20+ years of experience. She focuses on innovation, health transformation, and digital health. As co-founder of Innovate Inn, she excels in research commercialisation and has published extensively in digital health and patient-centred service models.

Dr Afshin Tanouri

Director of MBA

See full profile

Afshin specialises in digital technologies and gamification, with research spanning mental health, wellbeing, and alcohol reduction, published in top journals. Passionate about industry engagement and research-driven teaching, he integrates real-world experiences into courses covering digital marketing, sustainability, and business ethics.

Flinders University is a future you can count on

Flinders University is ranked top 2% globally.

No. 2 in South Australia in Business & Management for learning resources.

Flinders MBA ranked Tier 1 in Global MBA CEO Magazine.

4 in 5 students employed full-time while studying.

Get support.

Need support?

International Student Services (ISS) is the first point of contact for international student support. The university also offers everything from cultural, health, and wellbeing services, to academic support.

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Campus tours

Take a virtual tour of our campuses, guided by your fellow international students.

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FUSA

Flinders University Student Association (FUSA) is the heart of the Flinders Experience. FUSA is where you'll find out about events, club memberships, and extracurricular activities.

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Accommodation.

Adelaide has many accommodation options for international students. You can choose to live on campus, at our city accommodation provider The Switch, or in rental accommodation.

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Scholarships.

Flinders University offers a wide range of undergraduate and postgraduate scholarships to support international students pursue their educational and career goals.

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Get support.

Need support?

From course advice, recognition of prior learning assessments, to study skills and financial support, we’re here to help.

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Industry and professional networks

Connect with Flinders alumni and industry partners through discipline-specific networks, seminars, and career events designed for postgraduate students.

Explore professional networks

Campus facilities

Flinders’ campuses are hubs of activity, with library spaces, study and chill areas, ample parking and more.

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Scholarships.

Flinders University offers a wide range of postgraduate scholarships to support students pursue their educational and career goals.

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Frequently asked questions.

Find the answers to some of our most frequently asked questions.

What is a Graduate Certificate in Marketing?

A Graduate Certificate in Marketing is a postgraduate qualification that provides advanced knowledge and skills in marketing. It is designed for individuals who want to enhance their marketing expertise and advance their careers in the field.

Can I continue my studies after completing the Graduate Certificate in Marketing?

Yes, many institutions offer pathways to further study, such as a Graduate Diploma or Master of Business Administration (Marketing). Completing the Graduate Certificate can provide a foundation for advanced postgraduate qualifications.

Is the Graduate Certificate in Marketing recognised by industry professionals?

Yes, the Graduate Certificate in Marketing is recognised by industry professionals and can enhance your credibility and employability in the marketing field.

What is the difference between a Graduate Certificate and a Graduate Diploma in Marketing?

A Graduate Certificate is a shorter program that provides foundational knowledge and skills, while a Graduate Diploma offers more in-depth study and covers a broader range of topics. The Graduate Diploma typically takes longer to complete and may provide more advanced career opportunities.

What are the benefits of studying a Graduate Certificate in Marketing at Flinders University?

Studying at Flinders University offers access to experienced academics, industry connections, and practical learning opportunities. The program is designed to provide you with the skills and knowledge needed to succeed in the marketing industry. The Graduate Certificate is a higher-level academic qualification compared to a Certificate IV in Marketing or a Certificate in Marketing which are more vocational and focused on practical skills and knowledge for specific roles.

What is the difference between CSP and FFP?

Some courses have Commonwealth supported places (CSP) available for domestic students, which means the course is subsidised by the Commonwealth Government. A CSP student will pay this subsidised fee as their student contribution.

Alternatively, a full-fee-paying (FFP) place refers to a course that is not subsidised by the Commonwealth Government, or a course that has filled all available CSP places. A FFP student will pay this fee in its entirety.

Some courses may have both CSP and FFP places available.

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Frequently asked questions.

Find the answers to some of our most frequently asked questions.

What documents do I need for my international application?

The type of documents you will need for your international application depends on what course you are applying for and which country you are a citizen of. Course requirements are stated on each course webpage. Examples of documentation you might expect to provide for your international application include a copy of personal identification, academic transcripts or a resume.

When should I apply for my student visa?

Once you have received your Confirmation of Enrolment (CoE) letter from Flinders University, you should apply for your visa as soon as possible as visa processing times can vary. You will receive your CoE letter after you have applied to study at Flinders, accepted your offer and paid the semester tuition fee.

Apply for a visa

Can I study part-time?

No. Part-time study is currently not available for international students due to visa conditions.

Can I study online?

No. Online study is currently not available for international students due to visa conditions.

What if I don’t meet English language requirements?

If you don’t meet our English language or academic entry requirements, you can still gain entry to Flinders University through our on-campus pathway provider Flinders University Academy. Alternatively, you can improve your English language proficiency through our approved English Language Instruction Course for Overseas Students (ELICOS) providers.

English language pathways

How do I apply?

You can apply to study as an international student directly through Flinders University or an authorised agent in your country.

If you are from one of the countries listed here, you are required to apply via an education agent. If you reside onshore in Australia, you will not require an agent even if you are from the countries listed above.

Apply now

Find an agent

Can I work while studying in Australia?

Yes. As a student visa (subclass 500) holder, you and your dependents (family members) can work up to 48 hours a fortnight when your course of study is in session. If you have started a master degree by research or doctoral degree, this rule does not apply to you and working hours are not restricted.

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What support services are available for international students?

Our dedicated International Student Services (ISS) team provide a range of programs supporting your enrolment, study and social life, as well as a referral service to facilities on campus and within the local community.

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Unable to find answers? Get in touch with us.

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Entry requirements

Academic program pathways

If you don’t meet our academic entry requirements, you can still gain entry to Flinders University through Flinders University Academy. With a range of diplomas, foundation and English language courses, students can find a direct pathway into the destination degree of their choice.

Find out more

How to apply

Select your preferred course.

Check entry requirements.

Check individual course entries on SATAC for information on important dates.

Apply online at SATAC.

Apply directly via SATAC

2GC208 (City) (CSP)

2GC708 (City) (FFP)

Flinders students can apply to transfer to this course internally. Visit: www.flinders.edu.au/internaltransfer for more information.

After you apply

Receive your offer

SATAC will notify you of an offer on behalf of Flinders University by emailing the offer letter. Offers will be made to the highest preference for which you are both eligible and sufficiently competitive.

Accept and enrol

Accept via SATAC or your offer email, then complete enrolment through the Enrolling @ Flinders portal.

Check individual course entries on SATAC for information on important dates.

If you want to change your preference, you can update your application via SATAC.
If you are unsure about your next steps, talk to us about your study options.

Entry requirements
Application options

Entry requirements

English language requirements

Before commencing study to become a registered nurse, the Australian Nursing and Midwifery Accreditation Council (ANMAC) requires you to demonstrate a high level of English language proficiency.

To do this, applicants must do one of the following:

Declare English is your primary language and before the course start date, you will have satisfactorily completed at least six years of schooling in English in one of the following countries: Australia, New Zealand, South Africa, United States, Canada, Republic of Ireland, United Kingdom. At least two of the six years must be at a secondary school level, OR
Undertake an approved English language proficiency test no more than two years before the course start date and achieve specified minimum test results as indicated in the English language skills registration standard of the Nursing and Midwifery Board of Australia.
Example: minimum of Academic IELTS 7.0 overall and 7.0 in Writing, Speaking, Reading and Listening.
Acceptable tests are: Academic IELTS, OET, PTE Academic, TOEFL iBT, OR
Declare you hold current registration as an enrolled nurse with the Australian Health Practitioner Regulation Agency – Nursing and Midwifery (AHPRA).

When you graduate and apply for registration as a registered nurse in Australia, you will also need to meet the English language skills registration standard of the Nursing and Midwifery Board of Australia.

If you don’t meet our English language entry requirements and need to improve your English language proficiency, you can do so through our approved English Language Instruction Course for Overseas Students (ELICOS) providers.

Please note, a test is required as evidence of English language proficiency even if an English language program has been completed. Tests accepted are Academic IELTS, TOEFL iBT, PTE Academic, and OET.

Find out more

Academic program pathways

If you don’t meet our academic entry requirements, you can still gain entry to Flinders University through Flinders University Academy. With a range of diplomas, foundation and English language courses, students can find a direct pathway into the destination degree of their choice.

Find out more

Inherent requirements

The Inherent Course Requirements statement is designed to help prospective students make informed decisions about whether they will be in a position to complete the requirements of the Bachelor of Nursing and/or the Bachelor of Midwifery. Prospective students who intend to enrol in this course should carefully check the requirements listed in the document below to determine whether they are able to meet them.

View inherent requirements

How to apply

Select your course.

Check entry requirements.

Check your eligibility for credit.

Apply online

Obtain certified documents.

Submit your application and documents.

View further details

Application options.

Apply online

Follow up our step-by-step guide to help you with your application to study at Flinders.

Start application

Find an agent

Our registered education agents around the world understand the university system and will guide you through the application process.

View the full list of countries requiring agent assistance.

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Contact us

Get in touch with our team to discuss your preferences, career options, pathways, and course and entry requirements. We are here to ensure you have everything you need to choose the right degree for you.

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Don't meet academic requirements? Don't worry. We'll help you get there.

Preparatory courses

If you lack required English proficiency, improve through Flinders University Academy or approved ELICOS providers for direct university entry without IELTS/TOEFL tests.

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Flinders University Academy

If you do not meet entry requirements for your desired degree, Flinders University Academy will provide you with a direct pathway into the destination degree of your choice.

Learn more

We’re here to help you every step of the way.

If you would like to talk to one of our friendly advisors about applying to university or to discuss your study options and pathways, please contact us.

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