Study a Graduate Certificate in Marketing at Flinders

Entry requirements

1+ years relevant work experience or a bachelor's degree

See entry requirements

SATAC

2GC208 (CSP)
2GC208 (FFP)

Duration

6 months (full-time)

Delivery mode

In-person (City Campus) or online

Availability

Full-time/Part-time

Start dates

September

Annual indicative fees (2025) ^

$8,496 (CSP)
$17,820 (FFP)

SATAC

2GC208 (CSP)
2GC208 (FFP)

Duration

6 months (full-time)

Delivery mode

In-person (City Campus), online

Availability

Full-time/Part-time

Start dates

September

Annual indicative fees (2025) ^

$8,496 (CSP)
$17,820 (FFP)

^Government subsidies enable Flinders to offer Domestic applicants a reduction of up to 80% off full course fees through Commonwealth Supported Places. Offer subject to change.

Overview

Overview Careers Program of study Student support Get inspired FAQs

How to apply

Step into the world of marketing with confidence

The Graduate Certificate in Marketing at Flinders University provides you with a practical foundation in marketing strategy, digital marketing, analytics and consumer behaviour.

This course is ideal for professionals seeking to enhance their expertise or pivot into the marketing field. With direct pathways to the MBA (Marketing), you can build towards a master's degree while gaining immediate, career-ready skills.

Build a career that grows with the market

Marketing professionals are in high demand across Australia, projected to grow by 206,600 jobs over the five years.* This course prepares you for diverse marketing roles in corporate, government, and not-for-profit sectors. You’ll gain the skills to develop campaigns, analyse data, and contribute to strategic decisions.

*Jobs and Skills Australia

Salary

$110K

typical salary in Australia

Job growth

13.8%

5-year projection

Marketing Manager

Lead the development and execution of marketing strategies to promote products or services, enhance brand awareness, and drive business growth. They oversee market research, campaign planning, budgeting, and team coordination. This role is pivotal in aligning marketing initiatives with organisational goals.

Digital Marketing Manager

Focus on online marketing strategies, including SEO, content marketing, social media, and email campaigns, to engage customers and drive conversions. They analyse digital metrics to optimise campaign performance and ROI.

Jobs growth

13.8%

5-year projection

Salary

$120K

typical salary in Australia

Sources: Jobs and Skills Australia, 2025 | Seek Australia, 2025

Brand Manager

Responsible for developing and maintaining a brand's image, ensuring consistency across all marketing channels. They conduct market research to understand consumer perceptions and devise strategies to enhance brand equity.

Market Research Analyst

Gather and analyse data on consumers and competitors to inform marketing strategies. They interpret market trends to identify opportunities and threats, aiding businesses in decision-making.

What will you study to start your career in marketing?

In this 6-month course, you’ll study core marketing principles and digital tools, while exploring global marketing dynamics.

Program of study

You’ll apply your learning through practical projects, with the flexibility to specialise in key areas such as consumer behaviour or strategic marketing.

6 Months - Core topics

Your first year might include the following topics. For exact topic information, visit the course Handbook.

Digital Marketing and Analysis
International Marketing and Export Management
Two option topics from the following:
- Marketing Strategy and Decision Making
- Marketing in a Digital Age
- Consumer Behaviour

Ranked in the top 2%
of the universities in the world

^{The World University Rankings 2023 as a percentage of the total number of universities in the world according to the International Association of Universities}

No.2 in SA
in Business & Management for learning resources

^{The Good Universities Guide 2025 (postgraduate)}

Five stars in
Business & Management
for learning resources

^{The Good Universities Guide 2024 (postgraduate)}

Three qualifications in one.

Flinders University offers staggered qualifications as you complete certain milestones. Finish four topics and you’ll receive a Graduate Certificate. Finish another four topics, and you’ll receive a Graduate Diploma. Complete a further 16 topics in addition to those, and you will be awarded a Master of Business Administration (Marketing).

Finish four topics and you’ll receive a Graduate Certificate.

Finish another four topics, and you’ll receive a Graduate Diploma.

Complete a further eight topics in addition to those, and you will be awarded a Masters of Business Administration in Marketing.

Master of Business Administration (Marketing)

16 topics | 2-year duration

Graduate Diploma in Business Administration

8 topics | 6-month duration

Graduate Certificate in Marketing

4 topics | 6-month duration

Discover South Australia.

Where world-class education meets laid-back coastal living. With pristine beaches, acclaimed wineries, and vibrant festivals at your doorstep, South Australia offers an unmatched student experience.

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_{Photo credit: SATC}

Get support.

Need support?

International Student Services (ISS) is the first point of contact for international student support. The university also offers everything from cultural, health, and wellbeing services, to academic support.

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Campus tours

Take a virtual tour of our campuses, guided by your fellow international students.

Discover our campuses

FUSA

Flinders University Student Association (FUSA) is the heart of the Flinders Experience. FUSA is where you'll find out about events, club memberships, and extracurricular activities.

Learn more

Accommodation.

Adelaide has many accommodation options for international students. You can choose to live on campus, at our city accommodation provider The Switch, or in rental accommodation.

Explore accommodation

Scholarships.

Flinders University offers a wide range of undergraduate and postgraduate scholarships to support international students pursue their educational and career goals.

View Scholarships

Flinders offers a vibrant, fun, supportive uni experience you’ll remember for a lifetime.

Need support?

From cultural, health and wellbeing services, to study and financial support, enrolment advice and more, we’re here to help.

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Find a scholarship

Student clubs

Flinders University Student Association (FUSA) is the heart of the Flinders Experience. FUSA is where you’ll find out about events, club memberships and extracurricular activities.

Learn more about clubs

Campus facilities

Flinders’ campuses are hubs of activity, with retail and food outlets, library spaces, study and chill spaces and more.

Explore our campuses

Learn from the experts.

Our incredible teaching and professional staff are experts in their fields and well-connected to the industry.

Dean of Business
Angie Shafei

Angie is an interdisciplinary Clinical Pathologist, Health Management Consultant, and Researcher with 20+ years of experience. She focuses on innovation, health transformation, and digital health. As co-founder of Innovate Inn, she excels in research commercialisation and has published extensively in digital health and patient-centred service models.

Dr Afshin Tanouri
Director of MBA

Afshin specialises in digital technologies and gamification, with research spanning mental health, wellbeing, and alcohol reduction, published in top journals. Passionate about industry engagement and research-driven teaching, he integrates real-world experiences into courses covering digital marketing, sustainability, and business ethics.

Gain real world experience.

Students of the Graduate Certificate in Marketing will gain practical experience through real-world case studies, applied projects, and industry-focused assessments.

You'll learn how to design and implement digital campaigns, analyse marketing data for strategic insights, and develop solutions tailored to contemporary business challenges. This hands-on learning approach ensures you graduate job ready.

Practical experience

Understand Financial Literacy
Enhance Leadership and Soft Skills
Leverage Technology and Tools

Discover how Flinders Business degrees can fast-track your career with Industry Placements. Hear how students take part in real-life jobs, put their learning into practice and build industry connections.

Entry requirements

Inherent requirements

To be accepted into this course, applicants must meet at least one of the following entry requirements:

have a minimum of one year’s full-time equivalent professional work experience in areas such as marketing, accounting, economics, finance or management; or
have a minimum of two years’ full-time equivalent professional experience in any area: or
hold a bachelor’s degree or equivalent qualification.

How to apply

Select your preferred course.

Check entry requirements.

Check individual course entries on SATAC for information on important dates.

Apply online at SATAC.

Apply directly via SATAC

2GC208 (City) (CSP)

Flinders students can apply to transfer to this course internally. Visit: www.flinders.edu.au/internaltransfer for more information.

Frequently asked questions.

Over the years, many questions have been asked by students before. For the quickest answers view our frequently asked questions or browse the full list @ Ask Flinders.

Ask Flinders

What is a Graduate Certificate in Marketing?

A Graduate Certificate in Marketing is a postgraduate qualification that provides advanced knowledge and skills in marketing. It is designed for individuals who want to enhance their marketing expertise and advance their careers in the field.

Can I continue my studies after completing the Graduate Certificate in Marketing?

Yes, many institutions offer pathways to further study, such as a Graduate Diploma or Master of Business Administration (Marketing). Completing the Graduate Certificate can provide a foundation for advanced postgraduate qualifications.

Is the Graduate Certificate in Marketing recognised by industry professionals?

Yes, the Graduate Certificate in Marketing is recognised by industry professionals and can enhance your credibility and employability in the marketing field.

What is the difference between a Graduate Certificate and a Graduate Diploma in Marketing?

A Graduate Certificate is a shorter program that provides foundational knowledge and skills, while a Graduate Diploma offers more in-depth study and covers a broader range of topics. The Graduate Diploma typically takes longer to complete and may provide more advanced career opportunities.

What are the benefits of studying a Graduate Certificate in Marketing at Flinders University?

Studying at Flinders University offers access to experienced academics, industry connections, and practical learning opportunities. The program is designed to provide you with the skills and knowledge needed to succeed in the marketing industry. The Graduate Certificate is a higher-level academic qualification compared to a Certificate IV in Marketing or a Certificate in Marketing which are more vocational and focused on practical skills and knowledge for specific roles.

We’re here to help you every step of the way.

If you would like to talk to one of our friendly advisors about applying to university or to discuss your study options and pathways, please contact us.

1300 354 633

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Graduate Certificate in
Marketing

Key information

This course is not available to International students.

Step into the world of marketing with confidence